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Franki Giordano

Franki Giordano

Contributor since 2021

Franki Giordano

Contributor since 2021

Franki is a marketing manager and doodle dog mom with a passion for scuba diving, traveling and great coffee.

Insourcing vs. Outsourcing: Which Option is Best for My Handmade Business
Insourcing vs. Outsourcing: Which Option is Best for My Handmade Business
Written by Franki Giordano • Last modified on 1/19/2023

It's to expand your small business team! But, is it better to insource or outsource? Read more to find out the pros and cons of both.

Easy Homemade Cosmetic Products You Can Sell
Easy Homemade Cosmetic Products You Can Sell
Written by Franki Giordano • Last modified on 10/24/2022

Creating and selling your own cosmetic products isn't as daunting as it may seem. Check out these easy products you can make at home to get started.

When to Start Outsourcing Production for Your Handmade Business
When to Start Outsourcing Production for Your Handmade Business
Written by Franki Giordano • Last modified on 10/24/2022

It might be time to start outsourcing production or to hire an employee for your business. Here are the telltale signs that you should take the leap.

How to use Content Pillars to Plan Your Social Media Strategy
How to use Content Pillars to Plan Your Social Media Strategy
Written by Franki Giordano • Last modified on 8/30/2022

Learn how to use content pillars to help build out your social media strategy.

Why Have A Brand Story (and How to Share it)
Why Have A Brand Story (and How to Share it)
Written by Franki Giordano • Last modified on 5/31/2022

Learn how you can share your business story to inspire customers and generate sales.

Building a Brand on Authenticity & More Tips From Simply Bella Handmade
Building a Brand on Authenticity & More Tips From Simply Bella Handmade
Written by Franki Giordano • Last modified on 5/17/2022

Have you decided to chase your dreams and start that business? Check out these tips from small business owner Ashley of Simply Bella Handmade.

Everything You Need To Know About ISO Standards as a Business Owner
Everything You Need To Know About ISO Standards as a Business Owner
Written by Franki Giordano • Last modified on 3/31/2022

Find out what ISO standards are and what they mean for your business.

How Working with Micro-Influencers Can Help Your Small Business
How Working with Micro-Influencers Can Help Your Small Business
Written by Franki Giordano • Last modified on 12/3/2021

Are you working with micro-influencers to promote your business? Here are the benefits of it and how you can get started.

Beginner's Guide to Getting Started on Social Media
Beginner's Guide to Getting Started on Social Media
Written by Franki Giordano • Last modified on 12/3/2021

Want a social media presence for your business but don't know how to get there? Start here!

Email Marketing for Your Small Business: Getting Started, Types and Tips
Email Marketing for Your Small Business: Getting Started, Types and Tips
Written by Franki Giordano • Last modified on 6/23/2021

Everything you need to know to get started with email marketing for your small business.